On Wednesday 9 July at 6PM CET, the renowned designer based in New York, SVP, and Chief Design Officer di…
Gebrüder Thonet Vienna announced the winners of the competitionTHONET TOMORROW, launched last November into the students fromScuola Politecnica di Design Master’s course in industrial design.
The final output of the workshop, led by the designer and architect Riccardo Blumer, exceeded even the most optimistic expectations: three projects were awarded on June, 27th by the company represented by Giulio Cappellini who supported the whole project along with Giovanni del Vecchio, CEO of Gebrüder Thonet Vienna.
Six out of the twentyfive participants won a contract with the company, now part of the Poltrona Frau Group. Three were the winning designs:
the chair by the Spanish Estefania Fernandez together with Alfredo Sandoval, from Venezuela, is a single band of curved wood that generates the legs, the back and the seat simply by crossing;
the low chair by Alessandro Pasot ti and Francesca Imperiali allows you to rest in total relax leaning on the wrapping surfaces of the seat in curved beech;
lastly, the seating system designed by Elisa Ceci Neva and Sara Mezzetta: a single modular structure that comes in three different sizes, creating a wide landscape of stools, benches and small tables to be combined according to changing needs.
In the coming months the selected designs will have the real chance to join the Gebrüder Thonet Vienna product range. The company will work in close collaboration with the six designers to adjust the projects according to the technical requirements of the production.
It is an amazing opportunity for these six young talents aged between 24 and 28, with a degree in Industrial Design, now facing their first important professional challenge after finishing the Master’s. Thonet Tomorrow turned into a huge success also for Gebrüder Thonet Vienna; a new proving ground to put to the test the strenght and the modernity of the brand. Its revolutionary design has been carefully approached with experimental spirit, almost two centuries after from the n°14 chair.
This unexpected and mature sensibility toward a timeless design icon is the result of the work of Riccardo Blumer who led the students to rediscover a complex material – wood – emphasizing its contemporary character. Wood itself and the bending technology, were the key features in the various projects. Building by destruction is the method applied. This exercise is the obliteration of the idea of the chair, a way of giving shape to an object following a different, unpredictable path.
Clockwise from the top:
Estefania Fernandez (Spain), Alfredo Sandoval (Venezuela)
Alessandro Pasotti (Italy), Francesca Imperiali (Italy)
Elisa Ceci Neva (Italy), Sara Mezzetta (Italy)
Giulio Cappellini awarding the winners
designer Riccardo Blumer, tutor of the Thonet workshop.