Diego Grandi lives and works in Milan, where in 2002 establishes the DGO_Diego Grandi Ofﬁce, a planning ﬁrm dealing with product,…
The next SPDtalks! lecture will be on Thursday May, 31st at 6 p.m. withMartí Guixé, Spanish design superstar and the creative mind behind the global success of power brands like Camper.The meeting is open to the public. Introduction by Beppe Finessi.
SPD alumnus, Martí Guixé comes from the background of every good designer but he revolutionizes design by working on living matter to transform and decompose, hybridizing such areas as anthropology, humour, gastronomy, typography, human sciences, exact sciences, design, performance. He analyses situations, behaviour and gestures and proposes radically effective solutions with minimal ergonomics, liberated from the image of an idealized body where technocratic perspective tried to create the right form. As a visionary he transforms things with his eyes that observe them and invents the indispensable commodities of the twenty-first century.
SPDtalks! is a series of lectures by international designers at Scuola Politecnica di Design. The programme promotes the knowledge of the most interesting research trends in contemporary graphics, product and car design, architecture. The integration of different media, between design and technologies, research and professional practice took center stage during the meetings held at SPD from January to May 07 with the participation of:
Frank Stephenson, Design Director FIAT, Lancia, LCV
Wolfgang Egger, former Chief of Alfa Romeo Styling Center, currently Design Director Audi Brand Group
Dimitri Nieuwenhuizen, Lust
among the others.
Scuola Politecnica di Design SPD
via Ventura 15
20134 Milan, Italy
T +39 21597590
To reach us from the city center:
tram 33, 11;